It is possible that you are not familiar with key aspects of content creation, such as SEO or social media marketing. If your content isn't up to standard, it can result in lost time or money.
Your staff shouldn't be held back from innovating and creating solutions when you could be doing so. More than half the innovations of the 20th century were made by small businesses. It's crucial to make the most of these early days and not waste time on inefficient content.
You should also inquire about their ability to post content directly to your channels. You should only sign an extended contract if you are happy with the work.
It's important to see the product in action. Talk to a copywriting specialist about your unique use-case. The demo lasts 30 minutes and will show you the inside.
Every business wants to cut their budget. It can be costly to hire a full-time writer within your company. To help manage your budget, you can hire a white-label content market company.
Also, inquire about whether they are able to upload content directly to your channels. If you are satisfied with the work, you should not sign an extended contract.